Business Center Operators! Webinar Conference
November 4th, 2009 at 3:00pm EST
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You MUST HAVE a roadmap for 2010 planning!

We've just locked the dates and topics for another Webinar. We're doing this session in partnership with OBCAI. Check out the info below and click here to sign up.

Please join us:
During our 2010 Marketing Plan Webinar sponsored by OBCAI on November 4th we’re going to walk you through the process of creating the optimal 2010 marketing strategy. Our goal is to provide you with a tried and true roadmap to support you in creating a plan that:

	Brand Equity Builds brand equity to fuel your pipeline for future inquiries. Wouldn’t it be fantastic if you arrived at a solid point where your prospects are buying rather than you having to sell each and every time?
	Drives Leads Now Yep, building the pipeline is great but if you aren’t generating sales that allow you to eat “now” the pipeline is really moot. So, there will be a lot of focus on this area.
	Generates Maximum ROI Our prospects and clients are still extremely cost-conscious. So, while we’re creating plans to drive in high-converting leads, we’ll also take a hard look at ensuring you are streamlining your costs to generate maximum margins and ROI.

We very much look forward to having you join our session. Until then, now is a perfect time to reflect on your 2009 efforts. What worked from a media standpoint? What didn’t? Did you identify best practice from a creative standpoint? Where there any promotions that really enticed prospects and customers? And, did you really use any “calls to action” that prompted the prospect to do what you wanted him to?

WARNING: We have a lot to cover and may go past the hour allotment – so please slot some extra time to spend with us!

Webinar Details

Date: Wednesday November 4th, 2009
Time: 3:00 pm Eastern
Cost: $75 for OBCAI members / $149 for non OBCAI members*
Presenter: Andrea Pirrotti
Presentation Length: 60 minutes total (50 mins content / 10 mins Q&A)

Have a topic you'd like lear more about? Tell Us

Harnessing Social Media to Drive Results
November 11th, 2009 at 1:00pm EST
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Please join us:
Young Real Estate Professionals, are you still wondering what all the buzz on social media is about and how you can tap into it to match your business needs?

During this 60-minute dynamic and informative session, attendees will walk away with the core tools to “immediately” reap the benefits from this powerful source.

Key Topics include:

	Why Social Media should matter to you
	Establishing program goals and objectives
	Identifying and documenting Key Performance Indicators to assess the program
	Creating the optimal Social Media road map: Avoiding “death by a thousand cuts”
	“Must do” steps to generate leads “now”
	Precautions you must take to yield positive results: “Celebration v. Execution”

Webinar Details

Date: Wednesday November 11th, 2009
Time: 1:00 pm Eastern
Presenter: Andrea Pirrotti
Presentation Length: 60 minutes total (50 mins content / 10 mins Q&A)

Have a topic you'd like lear more about? Tell Us

  Andrea Pirrotti, Industry Marketing Maven, Co-Founder Business Center Marketing
Andrea Pirrotti is a ROI-driven marketing maven with specific expertise in the business center category. Andrea ran marketing for The Regus Group, ultimately serving as their Global Marketing VP in charge of 750 locations in 65+ countries. She was a member of the Regus executive team that grew the business from $200 million to $1 billion in revenue in six years. She has been consulting in the industry ever since. An active industry advocate, Andrea is a member of OBCAI and a co-founder of Business Center Marketing, a firm dedicated to serving the business center industry. Andrea received her BS from Boston University and MBA from Pace. She lives in Fairfield, CT, with her husband, Johnny, “baby” Johnny and Sophia.